viernes, febrero 19, 2010

The Difference Between Search Engines And Directories

URL submission to large and small search engines and directories is constantly performed the wrong way. If you want to get the best effects from properly performing search engine and website directory submissions.

Handle search engine submissions and website directory submissions on an individual basis.

Most people falsely think that search engines and directories are not different. Keep in mind, a search engine uses a program that goes through websites for particular keyword phrases and yields a list of web pages. Furthermore a search engine is compiled of two parts, a crawler and an indexer. The crawler is the computer program that uncovers the websites, and the indexer, pulls together, analyzes and stores data to facilitate fast and exact data retrieval.

A site directory depends on people for listings. The primary difference between a search engine and a site directory is that a site directory does not rely on the use of a crawler or spider. To be explained, a site directory will not list your website if you don't register it with them. Site directories are mostly divided into certain categories and you need to submit your site within the most suited category.

Because search engines and directories are so unalike, you need to set up your submittal strategies singly.

A Few Search Engine Submission Strategies For Your Web Page.

To have optimum results in search engine and URL directory inquiries, keywords and keyword phrases must be positioned strategically across your website pages.

Other components that affect search engine standings are the layout of your website, keyword density, how prominent your keyword phrases are, and where you place your keywords.

Submit single website pages to search engines. Be sure to only submit your main website page to the major directories.

Simply put, we prefer to present 3-7 HTML pages at a time to the major search engines to fend off a spam penalty. Also, we do not recommend that you present the same HTML pages to the search engines within a short period of time.

We advise that you need to get your main web page admitted in a website directory and then try to get more targeted pages admitted. This way you will have a better chance of receiving multiple web pages indexed in a website directory if your homepage has been listed initially.

The time between URL submission and being admitted to the search engines or website directories database is called the lead time.

We are strong believers in using quality website statistics programs. In point of fact, we can't conceive that anybody can have a productive online business without it.

You have the ability see the final results of your SEO and backlink building efforts in your web page stats. You will be able to examine the keyword phrases used, the URL's yielding you the most referrals, the different website browsers used to go to your site, at what time your web page is looked at, etc. All of this data will yield you a well defined profile of your site's traffic.

Then, based on this information, you can conform the HTML and contents to best fit your potential customers.

An home based online business that uses SEO as a web based marketing strategy, will use this submittal, watching, and adjusting program. Search engine submission is a non-stop, ongoing process due to the fact that search engines constantly vary their indexing algorithms.

We urge that you resubmit a web page to all the search engines every 30 days or when there was a substantial alteration to a website or if a web page has been missing from the results.

If your site has been accepted into a site directory, you may then submit other pages within your website to other directory categories. Once your web page has been indexed to a site directory, you will not have to resubmit it unless your site has extremely changed and your site belongs in a different site category.

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